Both downloads and user engagement are crucial for successful mobile apps. We often discuss how understanding and responding to customer feelings is vital for keeping users and boosting long-term ...

A developer who ships a solid app and then picks keywords by intuition is competing against teams that run keyword research, track position changes weekly, and monitor competitors' listing updates.

Dave Bell, Co-founder and CEO of Gummicube, looks at the key metrics to measure, and the different types of metrics available for marketers to tap into in Apples App Store. When launching App Store ...

With 2.43 million apps available in the Google Play Store and nearly 5 million in the Apple App Store, standing out in a sea of competition isn't easy. At my digital marketing agency, we believe that ...

Igor Blinov is an experienced ASO strategist. He is currently ASO Director at Yodel Mobile, an App Growth Marketing Agency and ASO Agency of the Year. He has been working in the industry for over five ...

BRUSSELS and SAN FRANCISCO, March 4, 2026 /PRNewswire/ -- AppTweak, the leading App Store Marketing and Intelligence Platform, today announced the expansion of its AI capabilities with three new AI ...