Augmented reality is often used to enhance a customer experience in a store as is evident in the appended video. Using AR technology the customer in the video is able to see how she looks in many ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

Augmented Reality (AR), unlike virtual reality (VR), integrates digital information within a user's environment. It provides an interactive version of the real world, offering functionality from ...

Xia Su and Jae Lee are both Ph.D. students studying computer science and engineering at UW. They join us to talk about their work and what future AR technology might look like. Note: The following ...

The manufacturing floors and warehouses have a number of complex issues. Safety is always the first concern, but efficiency follows. Creating workflows is a longstanding technique for improving both ...

Hello readers, and welcome back to Week in Review! Last week, I talked about the future of this newsletter and what’s coming next. The short of which is that in the coming weeks I will be winding down ...

SANTA CLARA, Calif. -- Reality isn't what is used to be. With increasingly powerful technologies, the human universe is being reimagined way beyond Google Glass' photo-tapping and info cards floating ...

While augmented reality (AR) may seem like sci-fi jargon, and associated with expensive, experimental devices like the Microsoft Hololens, in fact, augmented reality is widely available, and has been ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Thirty years ago, a group of human test subjects volunteered to try ...

Add Popular Science (opens in a new tab) Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results. Get the Popular ...