It’s fair to say change in digital advertising is afoot. We recently took part in the DMA’s Responsible Marketing Update webinar which gave an overview of all the regulatory changes on the cards. In ...
Reports of the death of internal models may have been greatly exaggerated. Tim Lind, head of data services at the Depository Trust and Clearing Corporation, believes the largest banks with the most ...
Ask a room full of B2B marketers to name their greatest challenge and they will almost all tell you it is data. In fact they’ll probably shout it at you. Or spit the word out with a fair degree of ...