This article was co-authored with Emma Myer, a student at Washington and Lee University who studies Cognitive/Behavioral Science and Strategic Communication. In today’s digital age, social media has ...

In the high-stakes world of digital marketing, "the algorithm" is often spoken of as a shadowy, unpredictable force that gatekeeps success. For small and medium-sized businesses, trying to keep up ...

How do the algorithms that populate our social media feeds actually work? In a piece for Time Magazine excerpted from his recent book Robin Hood Math, Noah Giansiracusa sheds light on the algorithms ...

When X's engineering team published the code that powers the platform's "for you" algorithm last month, Elon Musk said the move was a victory for transparency. "We know the algorithm is dumb and needs ...