Roblox is transforming game development with new agentic AI tools that let creators plan, build, and test games from a single prompt. From procedural model generation to AI-powered playtesting, these ...

AI copilots are reshaping Roblox development by generating scripts, building UI, and running playtests directly in Studio. From coding assistants like Lux and Ropilot to workflow optimizers like ...

The new new tools are designed to help creators throughout the entire development process.

Epic Storyworlds, founded by Steve Couture and Ken Faier, has launched Freeground, an online experience studio focused on fan engagement through Roblox. Freeground provides a full range of services, ...

Misfits Gaming Group, Karl Jacobs and Kreekcraft are joining forces to launch a creator-owned Roblox media and game development studio: Pixel Playground. Jacobs and Kreekcraft will be the driving ...

SAN FRANCISCO—At the Game Developers Conference Monday, Roblox rolled out a new set of AI tools designed to let the company’s millions of player-creators create usable game code and in-game 2D ...

When I spoke to Roblox in 2020, the company was in the midst of rebuilding its entire underlying infrastructure. It had been running into issues with downtime due to insufficient resources to meet ...