But a study published today has given what is claimed to be the first evidence to the contrary - that our decisions can, in fact, be influenced by subconsciously-perceived cues. An unusual experiment, ...

You have reached your maximum number of saved items. Remove items from your saved list to add more. ATTEMPTS to manipulate consumers with subliminal messages, flashed ...

It's a demonstration of unconscious brain power: A new neuroscience study shows that people can make decisions based on input that is invisible to the conscious mind. Researchers say the findings aren ...

Ever had a hunch? Gone with a gut instinct? Felt something in your bones? People have long believed in intuition: the idea that we can make successful decisions without rational, analytical thought or ...