Every year on May 9, New Era's game-changing 59FIFTY® fitted cap silhouette is honored for its cultural influence, ...

BUFFALO, N.Y. (WIVB) — New Era made its first fitted baseball cap in the early 1930s. In 1954, the cap was redesigned to be more of a uniform piece for the sport. Now, 69 years later, they are ...

The iconic headwear and fashion label is honoring its history with an exclusive Spike Lee collection for 59Fifty Day.

When you’re a Yankees fan, you never need much of an excuse to buy the latest version of Major League Baseball’s most iconic hat, and New Era is happy to give you reasons. The latest? 59FIFTY Day, ...

Pitchers and catchers across the MLB are set to report to Spring Training next week, meaning games are right around the corner. The games taking place in February and throughout most of March give ...

Lids and New Era have announced a new collection, dropping in Lids stores next Friday, April 13th. The Blackout Collection will feature, well, all black. The team logo, the stitching, tags — ...

BUFFALO, N.Y. — If you're a cap person, you recognize the silhouette. Fitted, flat brim, with a shiny gold sticker. In honor of Tuesday's date, 5/9, Buffalo-based New Era Cap is celebrating the ...

A different look is available for fans wanting to represent their favorite MLB teams in a unique way is live. Major League Baseball, along with its longstanding partnership with New Era, has come out ...

BUFFALO, N.Y. — Buffalo-based New Era Cap is getting ready to celebrate something you probably own a few of, if you're a cap lover or a sports fan. The brand's iconic 59FIFTY style turns 70 years old ...

Marking the 30th anniversary of the iconic red New York Yankees cap that forever bridged the gap between professional sports ...