Colgate’s long-standing claim that more than 80 per cent of dentists recommend its toothpaste is “misleading” and must never be used again, the advertising watchdog has ruled. The Advertising ...
Six individuals made complaints to the ad watchdog, challenging whether the repair claim was misleading. The TV ad for Colgate Sensitive Repair and Prevent toothpaste was created by VML (now VMLY&R) ...
Colgate has been banned from using a misleading 'much' whiter claim about one of its toothpaste products. Watchdogs banned the internet ad for Colgate Max White One Optic toothpaste following a ...
TOOTHPASTE giant Colgate has been banned by advertising watchdogs from getting dentists to recommend its products. The Advertising Standards Authority outlawed the firm's slogan `More than 80 per cent ...
During January, Colgate achieved the highest uplift in Ad Awareness of any brand in the UK. Colgate enjoyed the greatest improvement in ad awareness of any brand during January. It follows the launch ...
Colgate-Palmolive has been rapped by the ad watchdog for running a misleading advert for its summer giveaway. The summer “Big Electric Brush Swap” advert, which ran across the Evening Standard, The ...
Colgate-Palmolive, the consumer goods group best known for its namesake toothpaste, on Wednesday said underlying profits rose 11 per cent in the first quarter as the company earned record profit ...
During January, Colgate achieved the highest uplift in Ad Awareness of any brand in the UK. Colgate enjoyed the greatest improvement in ad awareness of any brand during January. It follows the launch ...
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