Buying a sofa can be a major challenge. Not only is it one of the most expensive pieces of furniture most of us buy, it defines the style of a living room and is subject to quite a bit of wear and ...

Benjamin Deaton, founder of Benjamin Deaton Design and Benjamin Deaton Home, took a somewhat winding path to the interior design firm he began in 2008. When he got there, however, he knew it was right ...

Retail TouchPoints (RTP): How are you defining experience design, and why is it so important to today’s shopper journey? Paul Conder: Most design fields start and end with the final product: ...

In the world of retail, competition is fierce. Brands find themselves in pursuit of distinguishing their presence and developing intimate connections with their customers. Amidst the array of products ...