Today Google is formally launching functionality that enables a “clickable local phone number” to appear in mobile ads. In other words a phone number appears as part of the ad copy and consumer-users ...

Google has made a very small update to Gmail today: phone numbers now appear as links. The search giant launched Gmail calling back in August 2010, so we're a little bit surprised it took the company ...

Google is now experimenting with click to call on the organic side. They've done this with ads and local before. Google is testing displaying clickable phone numbers in the organic search results on ...