Search — and shopping — is changing. With Perplexity, consumers can buy what they need without ever leaving the platform. For e-commerce stores, this AI-powered shopping experience opens a new revenue ...

Google Gemini has overtaken Perplexity to become the world’s second-largest source of AI chatbot referrals to websites for the first time, according to independent web analytics company Statcounter.

Perplexity AI has increased its referral reward for the Comet browser from $2 to $3 (around ₹263) per successful invite, in what appears to be a direct response to the launch of OpenAI’s ChatGPT Atlas ...

Companies like OpenAI and Perplexity have made lofty claims that their AI-powered search engines, which scrape information from the web to generate summarized answers, will provide new sources of ...

A report from SE Ranking looks at changes in AI referral traffic. Gemini referral traffic to websites increased, with the jump starting around the same time Google rolled out Gemini 3. ChatGPT ...

One thing became clear this year: AI platforms are changing where, how and how much referral traffic gets sent to publishers’ sites. The five graphs below illustrate where AI referrals stand today — ...

Perplexity is opening up a pool of $42.5 million to publishers. As part of a new subscription model called Comet Plus, publishers can now get paid from direct, crawler and AI agent traffic through ...