KitKats, Gaviscon, toothpaste, and even Freddo have all fallen victim to shrinkflation, consumer group Which? has found. As families struggle with the cost of a trip to the supermarket, a survey of ...
Shoppers are seeing their favourite products shrink in size or fall in quality despite the price going up, a fresh investigation reveals. Essentials such as toothpaste, chocolate and porridge oats ...