A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

Most smart packaging is a gimmick. KitKat just turned its 70-year-old "Have a Break" slogan into a Faraday cage that ...

UK online whisky retailer The Whisky Barrel uses a digital certification system to help reduce the risk of counterfeit products The drinks industry deploys smart packaging on consumer-facing products ...

Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...

Packaging is no longer just a protective shell — it’s becoming a powerful growth engine for brands. From connected features like QR codes to precision designs that cut waste, smart packaging can boost ...

The explosive growth of the legal cannabis industry has created a marketplace that can be overwhelming to the average consumer. It often feels like there is a new brand or product being launched every ...

Opportunities exist in the Global Smart Food Packaging Market through technology advancements like IoT, RFID, and AI, driving growth in active, intelligent, and connected packaging. Sustainable ...

What if your QR Code is doing exactly what you asked of it and is still failing? Your consumers scan the code, and the page loads. The campaign metrics look clean, but nothing follows. There are no ...

According to Towards Packaging consultants, the global Asia Pacific packaging market is projected to reach approximately USD ...