A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

Most smart packaging is a gimmick. KitKat just turned its 70-year-old "Have a Break" slogan into a Faraday cage that ...

Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...

UK online whisky retailer The Whisky Barrel uses a digital certification system to help reduce the risk of counterfeit products The drinks industry deploys smart packaging on consumer-facing products ...

The explosive growth of the legal cannabis industry has created a marketplace that can be overwhelming to the average consumer. It often feels like there is a new brand or product being launched every ...

Opportunities exist in the Global Smart Food Packaging Market through technology advancements like IoT, RFID, and AI, driving growth in active, intelligent, and connected packaging. Sustainable ...

What if your QR Code is doing exactly what you asked of it and is still failing? Your consumers scan the code, and the page loads. The campaign metrics look clean, but nothing follows. There are no ...

In 2026, wedding pastry packaging is no longer just about keeping cakes intact—it’s about creating an unboxing moment that reflects your brand and sustainability values. As bakers and planners shift ...

According to Towards Packaging consultants, the global Asia Pacific packaging market is projected to reach approximately USD ...