Facebook in 2026 is a different beast — AI-driven recommendations, evolving algorithms, and new commerce tools are reshaping how content gets seen. Success now hinges on creating original, valuable ...

If you’re consistently creating videos and reels on Facebook with the goal of earning money, simply posting content is not enough. Understanding how Facebook’s algorithm works is just as important.

But the real question is: connected to what? Parker Woodroof, Ph.D., a social media expert and associate professor of marketing at the Collat School of Business at the University of Alabama at ...