Arbitron has begun beta-testing its new PPM360 technology. While the audience research company didn’t say which PPM markets have the new meters, spokeswoman Beth Webb said on its monthly client this ...

The Attorneys General of New York and New Jersey announced that Arbitron has agreed to take steps to ensure that panels for its Portable People Meter (PPM) radio ratings service are racially diverse ...

New York – Oct 9, 2006 – Buckley Radio, a Top 50 radio broadcasting company that owns 20 stations and the WOR Radio Network, will begin using the Portable People Meter (PPM) for audience measurement ...

Black broadcasters told the FCC that Arbitron’s Portable People Meter (PPM) is deeply flawed and is causing serious damage to their business. However, as comments came due on the Commission’s PPM ...

Taylor Nelson Sofres (TNS) has won a contract with Belgian broadcasting companies VRT and VAR to research the listening and viewing habits of the Flemish community, which will use the Portable People ...