For years, researchers have suggested that algorithms feeding users content aren’t the cause of online echo chambers, but are more likely due to users actively seeking out content that aligns with ...

Tailoring algorithms to user interests is a common practice among social media companies. But new research underscores the harms this practice can yield, especially when it comes to public perception ...

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

TubeBuddy, a YouTube growth tool focused on data-driven insights and automation, is helping video creators do exactly that ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...

YouTube demystifies the Shorts algorithm in a Q&A video that addresses several of the most common questions creators have about gaining visibility with short-form content. We know at least some ...

I’ve been losing a lot of time to YouTube lately. I don’t even know why. In a down moment, I just find myself heading to the homepage and watching whatever comes up (usually weird Tears of the Kingdom ...