The programmatic advertising industry is built on speed and automation, with campaigns launching in milliseconds and billions ...

NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced a new collaboration with Adsquare, a global location intelligence platform, to make NIQ’s GeoPurchase audience segments ...

StreamGuys and American Public Media have launched Inform Media Network, a private audio ad marketplace tailored to local public radio, connecting stations to format-aligned underwriting. Stations can ...

Tempe, AZ — Genius Monkey, a leading programmatic advertising platform and meta-DSP, announced today a new integration and strategic partnership with CTM (formerly CallTrackingMetrics), delivering the ...

The advertising industry’s fixation with tying media value to short-term outcomes using programmatic ad technology is causing it to overlook differences in media quality, according to a paper by the ...

CEO Bill Wilson shared that "Townsquare's fourth quarter results and therefore, our full year results for 2025 met the total net revenue and adjusted EBITDA guidance that we provided on our last call, ...

Children today can encounter harmful material online with alarming ease, including violent, sexual and self-harm content. While this is often treated as a moderation failure, the deeper cause is ...

The programmatic advertising landscape is shifting faster than ever, and keeping pace requires more than just new tools—it demands a fundamental rethink of how technology and strategy intersect. In ...

There’s an emerging middle ground between direct-sold and programmatic CTV ad sales. On Thursday, Upstream, a supply-side company that until today was called TheViewPoint, introduced a platform that ...

The internet has changed how people look for information. Rather than scrolling through links, millions now type full questions into AI chat tools and expect direct answers. With more than 800 million ...

In 2024, the global market for blockchain in media, advertising and entertainment surpassed $4 billion. By 2030, this figure is projected to reach almost $89 billion. The forecasted growth is ...