How to create a BCG Matrix using excel
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How to create a BCG Matrix using excel
Subscription link - https://www.youtube.com/channel/UCn2B7CLaUyh__hFnl5oHD2Q?sub_confirmation=1 BCG Matrix is a widely used portfolio analysis tool. The BCG or Boston Consulting Group matrix was developed by Bruce Hendersen in the 70s. The two dimensions of the BCG matrix are relative market share (your market share compared to the largest ...
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