Precision Meets Planning: How Programmatic Shapes the Modern Media Mix
36:18
YouTubeToy Fair
Precision Meets Planning: How Programmatic Shapes the Modern Media Mix
Recorded on February 15, 2026 Gabriella Scothon, _Beacon Media Group_ (Moderator) Morgan Mooney, _Beacon Media Group_ Noor Naseer, _Basis_ Matt Wasserlauf, _Blockboard_ Sarah Watson, _The Trade Desk_ In an increasingly fragmented media landscape, programmatic buying offers marketers precision, scale, and agility. But where does it fit in the ...
41 views4 weeks ago
Advertising Trends
6 Marketing Trends ACTUALLY Working Right Now (2026 State of Marketing Report)
13:47
6 Marketing Trends ACTUALLY Working Right Now (2026 State of Marketing Report)
YouTubeHubSpot Marketing
120.1K views3 months ago
The 8 Trends I’m Betting My Entire Marketing Strategy On in 2026
15:20
The 8 Trends I’m Betting My Entire Marketing Strategy On in 2026
YouTubeNeil Patel
295.5K views5 months ago
6 Performance Marketing Trends That Will Dominate 2026
9:30
6 Performance Marketing Trends That Will Dominate 2026
YouTubeSenator We Run Ads
5.9K views3 months ago
Top videos
Let's Talk Programmatic! Pt 2 | The Media Buying Process Explained | Programmatic Advertising EP 4
7:05
Let's Talk Programmatic! Pt 2 | The Media Buying Process Explained | Programmatic Advertising EP 4
YouTubeBailey Dang
6.1K viewsAug 16, 2020
Programmatic Ecosystem Explained: How DSP, SSP, DMP and Ad Exchange Work Together
4:36
Programmatic Ecosystem Explained: How DSP, SSP, DMP and Ad Exchange Work Together
YouTubeRefinery89
929 views2 months ago
Ep 9: Programmatic Advertising Explained: DSP Trends, CTV Growth, and 2026 Benchmarks
18:01
Ep 9: Programmatic Advertising Explained: DSP Trends, CTV Growth, and 2026 Benchmarks
YouTubeGuideline
37 views1 month ago
Advertising Campaigns
How To Create a Marketing Campaign (FREE Template)
13:47
How To Create a Marketing Campaign (FREE Template)
YouTubeHubSpot Marketing
114.1K viewsFeb 28, 2024
Complete Facebook Ads Course for 2026 (Step-By-Step)
30:49
Complete Facebook Ads Course for 2026 (Step-By-Step)
YouTubeAc Hampton
46.7K views5 months ago
The best marketing campaigns in history, explained
17:30
The best marketing campaigns in history, explained
YouTubeorenmeetsworld
63K viewsFeb 13, 2025
Let's Talk Programmatic! Pt 2 | The Media Buying Process Explained | Programmatic Advertising EP 4
7:05
Let's Talk Programmatic! Pt 2 | The Media Buying Process Explained | Programmatic Advertising EP 4
6.1K viewsAug 16, 2020
YouTubeBailey Dang
Programmatic Ecosystem Explained: How DSP, SSP, DMP and Ad Exchange Work Together
4:36
Programmatic Ecosystem Explained: How DSP, SSP, DMP and Ad Exchange Work Together
929 views2 months ago
YouTubeRefinery89
Ep 9: Programmatic Advertising Explained: DSP Trends, CTV Growth, and 2026 Benchmarks
18:01
Ep 9: Programmatic Advertising Explained: DSP Trends, CTV Growth, and 2026 Benchmarks
37 views1 month ago
YouTubeGuideline
How the Programmatic Advertising Ecosystem Works Differently from Walled Gardens
1:29
How the Programmatic Advertising Ecosystem Works Differently from Walled Gardens
15 views6 months ago
YouTubeJames Williams
Inside the Mind of a Programmatic Media Buyer | Paid Media Strategy Explained
1:17
Inside the Mind of a Programmatic Media Buyer | Paid Media Strategy Explained
45 views2 months ago
YouTubeAkrash Umar
Understanding Programmatic Digital Advertising - IAB Digital Simplified
4:54
Understanding Programmatic Digital Advertising - IAB Digital Simplified
323.8K viewsOct 20, 2014
YouTubeIAB - Interactive Advertising Bureau
What is Programmatic Advertising? (Beginner-Friendly Guide) - How It Works in Digital Marketing
8:33
What is Programmatic Advertising? (Beginner-Friendly Guide) - How It Works in Digital Marketing
23 views9 months ago
YouTubeSkill in Media
5:42
Programmatic Advertising Explained in 5 Minutes | How Automated Ad Buying Works (Beginner Guide)
16 views2 months ago
YouTubeMarketing Shifu
5:03
Learn Programmatic Advertising in Just 5 Minutes ⏰
28.2K viewsSep 1, 2024
YouTubeAppsFlyer
26:34
Programmatic Advertising Explained: Everything You NEED TO KNOW in 2026 | AdTech Series Part 1
1 views1 month ago
YouTubeWish Jobs
1:08
How Programmatic Advertising Works (And Why It Matters) | Corkboard Concepts
21 views5 months ago
YouTubeCorkboard Concepts
44:41
192. Follow the Eyeballs: Integrated Media Planning + AI for programmatic Traders
56 views3 months ago
YouTubeProgrammatic Digest
6:56
Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding |Chapter 5 - Part 1
236 views5 months ago
YouTubeKent Business College
38:34
Programmatic Advertising. Clearly Explained
92.5K viewsJul 18, 2024
YouTubeSenator We Run Ads
19:04
Video 1: Your First Step to Understanding Programmatic Advertising
50 views1 month ago
YouTubeRishul Sethi
58:14
Optimizing Programmatic Campaigns with AI
4 views1 month ago
YouTubeProgrammatic Digest
2:43
What is programmatic advertising?
1.8K views6 months ago
YouTubeFNEGE Médias
6:38
1. Optimization Basics | Optimization | Programmatic
339 views4 months ago
YouTubeLearner Search Global
16:02
[101] Programmatic Advertising and Digital Media Buying (Digital Marketing) For MBA
1 views3 months ago
YouTubeEduMCQ Mastery
43:57
Is public media’s tip-toeing into programmatic a tipping point for advertising?
61 views1 month ago
YouTubePodcast Movement
9:47
Cara Lewis on How Live Streaming and Programmatic Advertising Are Shaping the Future of Media
57.5K views6 months ago
YouTubeMarketectureTV
24:40
How Does the LUMAScape Evolve in the AI Native World?
59 views1 month ago
YouTubeKERV
20:09
Automating Creativity: Building Gen Media Agents with ADK and MCP
2.6K views3 weeks ago
YouTubeGoogle Cloud
1:55
🎯 Programmatic Ads Explained: How DSP & SSP Actually Work
4.9K views10 months ago
YouTubeParam Digital Marketer
2:20
What is programmatic advertising?
55K viewsFeb 10, 2017
YouTubeGoodway Group
30:02
The Programmatic Unlock: Capturing the Next Wave of Commerce Media Demand
28 views7 months ago
YouTubeAdvertising Week Podcasts
35:04
What Is Programmatic Advertising? How CTV & OTT Ads Are Changing Marketing | ft. Jessica Chase
370 views7 months ago
YouTubeBig Red Jelly
What is Programmatic Advertising & How Does It Work in 2024? | Basic Concepts & Benefits | upGrad
57:01
Find in video from 03:04Understanding Programmatic Media Buying With Example
What is Programmatic Advertising & How Does It Work in 2024? | Basic C…
1.2K viewsJan 20, 2024
YouTubeupGrad
2:40
How Does Programmatic Advertising Work For Display Ads? - Modern Marketing Moves
7 views6 months ago
YouTubeModern Marketing Moves
See more

  • Explore Microsoft Advertising | Microsoft Advertising

    https://ui.ads.microsoft.com › Advertising › Start-Now
    About our ads
    SponsoredReach high-intent audiences built with permissioned, privacy-safe first-party signals. Soluti…

    Conversion Tracking · Copilot · AI-powered advertising · Generative AI

    Types: Search Ads, Video Ads, Banner Ads, Performance Max, Shopping Ads, Gaming Ads

  • Get more leads | Start growing today | Google Search Ads

    https://ads.google.com
    About our ads
    SponsoredCapture intent across Google and YouTube with a single campaign. Grow your business to…
    Service catalog: Google Ads, Google Display Network, YouTube Video Ads

  • Digital Marketing Platform | Best Advertising Platforms

    https://www.constantcontact.com › Marketing
    About our ads
    SponsoredGrow an audience for your small business with our all-in-one digital marketing platform. Ev…

    Advanced Automations · 97% deliverability rate · 300+ Integrations

    4/5 (1,686 reviews)