The rise and fall of Atari: From $2B king to industry collapse
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YouTubeMichael Girdley
The rise and fall of Atari: From $2B king to industry collapse
In the early 1980s, Atari wasn’t just winning — it was the video game industry. At its peak, Atari was the fastest-growing company in America, generating billions in revenue and putting gaming into millions of homes. But just a few short years later, it all came crashing down in one of the most dramatic corporate collapses in history ...
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👾In 1983, the ‘Kool-Aid Man’ video game was released for the Atari 2600 and Intellivision. Players controlled the flying Kool-Aid Man as he protected a giant pool of Kool-Aid from ‘Thirsties’ trying to drink it dry with straws. The game ended once the pool was emptied
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