Platform Strategy
mit.edu
Platform Strategy
Learn how to create and execute a successful digital platform strategy—and how to use that knowledge to participate profitably in digital marketplaces.
Jan 29, 2021
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Top videos
What Is a Digital Strategy (and Why You Need One) A digital strategy is how you make sure your business gets found, trusted, and chosen online — every day, not just when you post something. It’s the plan that connects your: Website (your digital home base) Social media (your conversation and community) Google Business profile (your discoverability) Email list or SMS updates (your loyalty engine) Analytics ads (your growth data) Without strategy, your efforts are random. Posts disappear, websites
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What Is a Digital Strategy (and Why You Need One) A digital strategy is how you make sure your business gets found, trusted, and chosen online — every day, not just when you post something. It’s the plan that connects your: Website (your digital home base) Social media (your conversation and community) Google Business profile (your discoverability) Email list or SMS updates (your loyalty engine) Analytics ads (your growth data) Without strategy, your efforts are random. Posts disappear, websites
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Drive business growth with a winning digital platform strategy. Don't miss the enrollment deadline for this online course: https://hbs.me/mvawpvjr | Harvard Business School Online
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What Is a Digital Strategy (and Why You Need One) A digital strategy is how you make sure your business gets found, trusted, and chosen online — every day, not just when you post something. It’s the plan that connects your: Website (your digital home base) Social media (your conversation and community) Google Business profile (your discoverability) Email list or SMS updates (your loyalty engine) Analytics ads (your growth data) Without strategy, your efforts are random. Posts disappear, websites
32 views6 months ago
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